Canadian Public Health Association video
Public health is saving lives and money outside the U.S., according to a video that applies the 2013 National Public Health Week, “return on investment” theme to Canadian health and wellness. Photo by Canadian Public Health Association
Public health isn’t only a smart investment in the U.S. In a video released this month by theCanadian Public Health Association, viewers can observe that investments in public health deliver a tremendous return in Canada, too.
The video, inspired by APHA’s 2013 National Public Health Week video based on this year’s theme, “Public Health is ROI: Save Lives, Save Money,” uses data to show public health’s importance in Canada, including:
  • every $1 spent on mental health and addictions saves $7 in health costs and $30 in productivity and social costs;
  • every $1 invested in workplace health and safety returns up to $6 in avoided illnesses, injuries and fatalities;
  • every $1 invested in cleaner vehicles and fuels to reduce air pollution saves $4 in health problems; and
  • every $1 invested in tobacco prevention saves up to $20 in future health care costs.
Public health strengthens Canada’s economic prosperity, environment, road and vehicle safety, chronic disease prevention and mental health system, according to the video.
“Promote and enhance our health, our economy, our future. Make investing in public health a priority,” video text reads. The video is produced in both English and French.
APHA’s National Public Health Week website, which recently won a 2013 Silver Web Health Award for digital health excellence, features a toolkit with talking points, facts and resources that explain the strong return on investment public health delivers.